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A very competitive target for advertisers today is the student teenager who tend to be impressionable and – in the case of sixth form colleges – often with disposable income for the first time in their lives. A great way to get your message to them is to advertise directly in the schools and sixth form colleges they attend.
School advertising and sixth form college advertising is available in a large network of schools and sixth forms across the country. Many schools and colleges have 6-sheet sites located in key locations such as canteens, libraries, common rooms, corridors and stairwells.
The beauty of advertising at secondary schools and Sixth Forms is that you can guarantee the age of the persons viewing your message – apart from staff all will be between the ages of 11-16 and with sixth forms 11-18 – you can purely target the 16-18 market with sixth form only campaigns.
The sites are standard 6-sheet sites and campaigns run in 2-week cycles – in line with term time.
Obviously as this media if aimed at children – there is a strict control on message – anything you wouldn’t find in traditional children’s media is unlikely to be permitted. Please ask for further details.
